How to Completely Optimize Your Google My Business Listing

Ammad Shakoor
2 min readJan 28, 2022

Any business needs targeted visibility on google. Most businesses know that this requires optimizing their website and Google Ads, but what most don’t know is that there is a third entity that also needs optimizing: their Google business listing. Officially known as your Business Profile, this powerful listing is a dynamic snapshot of your business that highlights your best features and enables potential customers to quickly find, learn about, and engage with you — all from the SERP. The best part? It’s completely free.

Google My Business (GMB) is a free tool from Google that helps business owners manage their online presence across the search engine and its growing portfolio of utilities.

Creating a GMB listing is the first step to local search success.

Creating accounts on business directories is the second most important step to local search success.

It gives a list of businesses nearby and a lot of information needed to find a specific business like:

  • Business address.
  • Business hours.
  • Category.
  • Reviews.

Features Of Google My Business & Business Directories For Local SEO

1. Effective

Google My Business works as a boon to small businesses.

Google my business and business directories helps the owners to share their business offerings locally and attract new customers.

By helping companies in a growing online presence, it becomes an essential tool. It not only makes your business increase its reach but also makes a strong customer base.

2. Pocket-Friendly

It is not just an easy tool but it is also very pocket-friendly as it is free. Google SEO helps you to connect with your audiences without any payment.

Now you can stay up to date just free of cost. Moreover, it is not very complicated, easy to use, and awesome to help you stand out from the crowd.

3. Customer-Centric

When you are customer-centric, no force can stop you from moving ahead. Google My Business helps you achieve just that.

It helps in maintaining profitable relations with your customers. Your potential customers can ask questions about your business or send you direct messages. This way you can easily connect with your target audiences.

Moreover, this also keeps a two-way conversation alive. Your customers feel that someone is there to answer them. A sense of connectivity is developed when you remain customer-centric.

List your business as the possible websites to engage more customer base and improve your google my business profile and search console.

For my steel trading business, I use GMB and other directories websites to make my presence on google search console.

My Business list on websites:

  1. Google My Business
  2. Facebook
  3. Instagram
  4. LinkedIn
  5. Linktree
  6. Businesslist.pk
  7. Businessbook.pk
  8. Promotepk.com
  9. deftonline.com
  10. jamals.com
  11. tijarco.com

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Ammad Shakoor

Founder & Managing Partner at http://saplogics.com , Dot Net Developer, Android Developer, and Researcher. GitHub: https://github.com/ammadshakoor